![](https://dagora.ch/wp-content/uploads/2022/11/fighting-fraud-on-amazon-1.jpg)
AMAZON MARKETPLACE, A PLATFORM FOR SALES AND PRODUCT INNOVATION
Community Day - 29 November 2022
This event will take place in ITALIAN
29 November 2022
17.30pm - 19.30pm
Dagorà Lifestyle Innovation Hub
17:30-17:40
Opening Speech by Bianca Bonetti, Moderator, Dagorà Lifestyle Innovation Hub
![](https://dagora.ch/wp-content/uploads/2022/05/Dagorà_Lifestyle_innovation_hub.png)
17:40-17:55
“Amazon come canale di sviluppo delll’innovazione di prodotto”by Luca Ravazzoni – Channel Team Senior Manager Ecommerce, Barilla
![](https://dagora.ch/wp-content/uploads/2022/11/barilla_nuovo_logo_2022_lr-2-e1667992363107.png)
17:55-18:10
“Come i brand possono identificare le opportunità di business sui marketplace grazie a Big Data e consumer insights: Il caso Amazon” by Federico Salina – CEO Witailer
![](https://dagora.ch/wp-content/uploads/2022/11/Logo-Witailer-Retex-Blue.png)
18:10-18:25
“Modello ibrido su Amazon: rischi e opportunità di vendere sulla piattaforma sia come Vendor che come Seller” by Gabriele Nofrini, Head of Ecommerce, Groupe SEB
![](https://dagora.ch/wp-content/uploads/2022/11/VX3dI2tM-groupeseb-horizontal2.png)
18:25-18:40
” E-commerce e user experience: come prevedere e rispondere ai bisogni dell’utente attraverso analisi data-driven” by Marco Speroni, Head of Strategy, S’nce Group
![](https://dagora.ch/wp-content/uploads/2022/11/LOGO-SNCE-1000x1000-1-e1667993161231.png)
18:40-18:50
Questions & Answers
18:50-19:30